AN INFOGRAPHIC AGENCY FOR BATH, WILTSHIRE AND THE SOUTH WEST
We live in a world of information overload, where time is of the essence and fake news is shouted from the rooftops. But here at ID3, we believe that we can cut through all the noise and deliver information in a way that your audiences will love. With the average visitor spending less than 15 seconds on your content, you’ve only got a very short period of time to grab their attention. An infographics agency can help you convey your message succinctly and effectively and in a format your viewers will readily understand. With help, they can become an essential tool in your digital marketing strategy.
They say that every picture tells a story, but sometimes it takes a clever combination of words and pictures to tell a story quickly, concisely and in an engaging way. And that’s were infographics come into play. A good infographic will present complex information in a visual, easy-to-digest format that immediately catches your viewers’ attention and makes them want to read your content. This kind of visual accompanied by bite-sized pieces of information appeals to the way we think – our brains are ‘visually wired’, meaning we’re better at storing and recalling pictures than words or numbers alone.
To put it another way, visually exciting content is simply more memorable. When people hear information, they’re likely to remember only 10% of the information three days later. But pair the same information with a relevant image, and they retain closer to 65%.
THE KNOW-HOW TO CREATE OUTSTANDING INFOGRAPHICS
A well-designed infographic can help you simplify a complicated subject or turn an otherwise fairly mundane subject into a captivating experience. We’ve created countless infographics, including this one for global heavy-weight, GP Batteries, a multi-national company and the largest manufacturer of rechargeable batteries in the world. Our infographics have generated hundreds of social media reactions, and thousands of page views on the GP Blog.
Add some animation to your infographic, and you’ll really make your audience sit up and take notice. Gifographics like this one we devised for GP Design to showcase its beam torches was such a hit that GP ended up using it at various points of sale across its partner network – proving that a quality infographic or gifographic really can make all the difference.
And if you needed any further convincing, infographics are liked and shared on social media three times more than any other type of content. The message is clear. If you want your audience to remember you, your brand and your message, then embrace the infographic. Lucky for you, it’s something we know a few things about….
If you want to further explore what an infographics agency can do for your business, contact us today.